(A
tribute to my first cousin John S Powath, whose birthday falls today)
By
Shevlin Sebastian
Whenever
John S Powath would meet me, he would immediately ask, "Are you
getting the magazines?" These were his babies: 'Rubber Asia',
'Tyre Asia' and 'Auto Parts Asia'. I would nod quickly.
Then
he would also ask me whether I liked them. And, of course, there was
plenty to like: lots of interesting stories, good layouts,
high-quality paper and printing. Then he would ask me about his
columns. Again I liked them. He had a natural and engaging style. So,
his columns were always interesting to read.
Here
is an extract from a recent issue:
"In
this globalised world, we have to admit the fact that the English
language has become the lingua franca.
In
spite of that cross-cultural (mis)communications happen.
In
the initial years of Coca-Cola’s entry into China, its name was
rendered as Ke-kou-ke-la. The phrase meant 'bite the wax tadpole' or 'female horse stuffed with wax', depending on the dialect!
When
General Motors launched the Chevy Nova in South America, it was
apparently unaware that 'no va' means 'it won’t go'. It
renamed it Caribe.
Similarly
in Brazil, Ford had to change the name Pinto as it realised that it
meant 'tiny male genitals'. It renamed it Corcel, which means
horse.
When
I went to a restaurant and looked around for the washroom, I saw this
intriguing sign: 'Toilet out of order…… please use floor below'.
I could not help but laugh aloud.
However,
as I begin to see such signs frequently, they leave only a chuckle.
At
a hotel’s laundromat, customers who are unfamiliar with the subtle
nuances of the language often get scared to see signs such as this:
'Automatic washing machines: please remove all your clothes when the
light goes out'.
At
a department store run by an immigrant in London, I was amused to
read the following: 'Bargain basement upstairs'.
What
I found hilarious while visiting an office were two signs that made
me giggle: 'Would the person who took the step ladder yesterday
please bring it back or further steps will be taken.'”
After
I gave the thumbs up, John would smile happily. He valued my
feedback, since I have been a journalist for many years now.
John
is my first cousin. When I was growing up in Kolkata, John had come
to stay with us, from Changanacherry, Kerala.
After
a while, he got a job in Dunlop Tyres. And he would always be
well-dressed, in a white shirt and freshly-ironed trousers, and
shining black shoes, as he set out for work.
Later,
after marriage, he settled down in Mumbai.
Looking
back, he was one of the most unforgettable people I have met. For
one, he always radiated positive vibes and smiled easily. He could
tell a joke at a moment's notice. As a result, a conversation with
him always ended in laughter. And a good feeling all around.
His
constant advice to me was simple: stay in touch with everybody all
the time. So, it was no surprise that whereever he went in the world,
on my birthday and wedding anniversary, he would always give a call
and wish me. And please be sure that I was not the only one. He
called all his friends, business acquaintances and relatives. That
was John for you. He had a natural gift for friendship and
networking.
So,
it did come as a huge shock when I heard that he was stricken with
cancer. And, perhaps, in the only time that I have known him, two
weeks before he passed away, (on March 28, at age 71) at his seventh
floor room at Lakeshore Hospital, Kochi, he told me, frankly, “I
cannot bear it any more. It is too difficult.”
However,
a couple of minutes after John said this, the conversation veered to
'Rubber Asia', his several trips abroad, including his meeting with
Nikki Haley (of Indian origin), now US Ambassador to the UN, and his
eyes lit up.
Anybody
who knows him will tell you that John left too soon.
He
had a lot more to contribute.
But
destiny and the Almighty have willed otherwise.
And
we have to accept it.
But
John will remain in our hearts forever!
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